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ICP-APO Certification

IC Agile Accredited Course
ICP APO

The Agile Product Owner is a crucial role responsible for defining the product vision, prioritising requirements, and ensuring that the development team builds a product that meets the needs of the customers or end-users. They act as a bridge between the stakeholders and the development team, facilitating communication and driving the successful delivery of the product.

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In our Agile Product Ownership course, you will experiment with different techniques and tools that will enable you to become an effective Product Owner and lead the delivery of the product. The course focuses on how value should be created and delivered to customers or end-users using the right techniques and approaches that enable collaboration with stakeholders and teams, ensuring the practices that work in an agile development environment.

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What you will learn:​​

  • Techniques for identifying and analysing customer requirements

  • What is value, and how is it created

  • How to create a compelling product vision and roadmap and align it with business goals.

  • How to enable and foster collaboration.

  • Tools for prioritising features and making informed product value decisions.

  • The skills and habits of a Product Owner to enable collaboration, make value decisions and build relationships

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Delivery Mode:

  • On-site (2 days) 

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Upcoming Schedules:​

  • October: 11th, 12th (On-site)

  • November: 7th, 8th (On-site)

  • December: 8th–11th (Remote)​

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On-Site Location:

S510, Block A, PMQ, 35 Aberdeen Street, Hong Kong

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​*The course is accredited by The International Consortium for Agile (ICAgile) 

*Students who complete the course will receive the ICAgile Professional in Agile Product Ownership (ICP-APO) Certification

*Student will also take home the workbook and a digital copy of class materials 

*Planning to book 3 or more? Contact us for special pricing.

Business Brainstorming
Writing a Sticky Note

Class Outline:​

Product Ownership

  • What is Value

    • ​Learn how to identify and understand what is value based on the context of your organisation.

  • Skills & Behaviours

    • Develop essential skills and behaviours for effective product ownership, including leadership and facilitation.

  • How to Make Values-Based Decisions

    • Master techniques to ensure decisions align with core values and strategic goals.

  • Foster and Create Collaboration

    • Cultivate a collaborative environment that encourages teamwork and innovation.

  • Facilitate Shared Understanding

    • Use effective communication strategies to ensure all stakeholders have a common understanding of goals and processes.​

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Stakeholders & Customers

  • Understanding Your Customers and Stakeholders

    • Gain insights into customer and stakeholder needs and how to address them effectively.

  • Connecting the Problem and Your Customer’s Needs

    • Learn to align product solutions with customer problems.​

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Launching and Supporting Products

  • Create and Develop a Compelling Product Vision

    • Craft a clear and inspiring product vision that guides development and engages stakeholders.

  • Prioritisation Techniques

    • Explore methods to prioritise features and tasks to maximise impact and efficiency.

  • Outcome and Output Metrics

    • Understand how to measure success through key metrics that reflect both outcomes and outputs.

  • Product Planning and Roadmapping

    • Learn to create strategic roadmaps that guide product development and align with business objectives.

  • Capturing Feedback

    • Learn to gather and analyse feedback to continuously improve the product.

Instructor: Mario Mendez

With over 16 years of expertise in business operations, transformation, coaching, mentoring and training. Mario has coached over 30 teams, trained over 500 people across various industries, including finance, retail, and technology, and supported leading companies such as BNP Paribas, Standard Chartered Bank, Lidl, Chanel, New York Life, and Walmart.​

 

He spearheaded digital transformations and practices, achieving a 40% improvement in time to market. He also transformed delivery practices, resulting in a 50% increase in customer satisfaction and maintaining a 90% delivery satisfaction rate.

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Mario is fluent in English and Spanish, with a strong foundation in leadership and innovation.

Who should Attend:

​We invite any role related to product management or agile product ownership, such as: 

Product Owners, Business Analysts, Product Managers, Business Subject Matter Experts, Business or Sales Representatives, Designers and testers who support the delivery of value to the business. 

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